State of the art of signaling between humans: https://dynamicland.org/
Inspired by The Grand Unified Theory of Economics, I have a feeling that studying innovation in the society, is studying the flow of information within a society. This is like studying signaling inside an organism.
Economics is the study of ecology of humans?
If we divide society by profession (well, people who still believe they are part of one profession), that’s like cell types.
The role of PR and the media are like this.